diff --git a/compiler/docgen.nim b/compiler/docgen.nim
index 35acf1379f..ab513d2cc8 100644
--- a/compiler/docgen.nim
+++ b/compiler/docgen.nim
@@ -23,6 +23,7 @@ type
     id: int                  # for generating IDs
     toc, section: TSections
     indexValFilename: string
+    gaId: string  # Google Analytics ID, null if doesn't exist
     seenSymbols: StringTableRef # avoids duplicate symbol generation for HTML.
 
   PDoc* = ref TDocumentor ## Alias to type less.
@@ -61,6 +62,8 @@ proc newDocumentor*(filename: string, config: StringTableRef): PDoc =
   initRstGenerator(result[], (if gCmd != cmdRst2tex: outHtml else: outLatex),
                    options.gConfigVars, filename, {roSupportRawDirective},
                    docgenFindFile, compilerMsgHandler)
+  if config.hasKey("doc.googleAnalytics"):
+    result.gaId = config["doc.googleAnalytics"]
   result.seenSymbols = newStringTable(modeCaseInsensitive)
   result.id = 100
 
@@ -534,6 +537,7 @@ proc genOutFile(d: PDoc): PRope =
   var
     code, content: PRope
     title = ""
+    analytics = ""
   var j = 0
   var tmp = ""
   renderTocEntries(d[], j, 1, tmp)
@@ -553,6 +557,21 @@ proc genOutFile(d: PDoc): PRope =
     # Modules get an automatic title for the HTML, but no entry in the index.
     title = "Module " & extractFilename(changeFileExt(d.filename, ""))
 
+  # if there exists an analytics id, use it
+  if d.gaId != nil:
+    analytics = """
+<script>
+  (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
+  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
+  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
+  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
+
+  ga('create', '$1', 'auto');
+  ga('send', 'pageview');
+
+</script>
+    """ % [d.gaId]
+
   let bodyname = if d.hasToc: "doc.body_toc" else: "doc.body_no_toc"
   content = ropeFormatNamedVars(getConfigVar(bodyname), ["title",
       "tableofcontents", "moduledesc", "date", "time", "content"],
@@ -562,10 +581,10 @@ proc genOutFile(d: PDoc): PRope =
     # XXX what is this hack doing here? 'optCompileOnly' means raw output!?
     code = ropeFormatNamedVars(getConfigVar("doc.file"), ["title",
         "tableofcontents", "moduledesc", "date", "time",
-        "content", "author", "version"],
+        "content", "author", "version", "analytics"],
         [title.toRope, toc, d.modDesc, toRope(getDateStr()),
                      toRope(getClockStr()), content, d.meta[metaAuthor].toRope,
-                     d.meta[metaVersion].toRope])
+                     d.meta[metaVersion].toRope, analytics.toRope])
   else:
     code = content
   result = code
diff --git a/config/nimdoc.cfg b/config/nimdoc.cfg
index 3abae73885..3375460ccc 100644
--- a/config/nimdoc.cfg
+++ b/config/nimdoc.cfg
@@ -86,6 +86,7 @@ $moduledesc
 $content
 """
 
+# * $analytics: Google analytics location, includes <script> tags
 doc.file = """<?xml version="1.0" encoding="utf-8" ?>
 <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
   "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
@@ -1243,6 +1244,7 @@ dt pre > span.Operator ~ span.Identifier, dt pre > span.Operator ~ span.Operator
     </div>
   </div>
 </div>
+$analytics
 </body>
 </html>
 """
diff --git a/tools/nimweb.nim b/tools/nimweb.nim
index 74f561b52a..0cf19096de 100644
--- a/tools/nimweb.nim
+++ b/tools/nimweb.nim
@@ -23,6 +23,7 @@ type
     gitCommit: string
     quotations: Table[string, tuple[quote, author: string]]
     numProcessors: int # Set by parallelBuild:n, only works for values > 0.
+    gaId: string  # google analytics ID, nil means analytics are disabled
   TRssItem = object
     year, month, day, title: string
   TAction = enum
@@ -144,7 +145,12 @@ proc parseCmdLine(c: var TConfigData) =
         c.vars[substr(val, 0, idx-1)] = substr(val, idx+1)
       of "website": action = actOnlyWebsite
       of "pdf": action = actPdf
-      else: quit(usage)
+      of "googleanalytics":
+        c.gaId = val
+        c.nimArgs.add("--doc.googleAnalytics:" & val & " ")
+      else:
+        echo("Invalid argument $1" % [key])
+        quit(usage)
     of cmdEnd: break
   if c.infile.len == 0: quit(usage)
 
diff --git a/tools/website.tmpl b/tools/website.tmpl
index 6f7a216a56..2197e361cd 100644
--- a/tools/website.tmpl
+++ b/tools/website.tmpl
@@ -192,13 +192,15 @@ View at: localhost:5000
 		</footer>
 
   <script>
+#  if c.gaId != nil:
     (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
     (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
     m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
     })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
 
-    ga('create', 'UA-48159761-1', 'nim-lang.org');
+    ga('create', '${c.gaId}', 'nim-lang.org');
     ga('send', 'pageview');
+#  end if
 
 var timer;
 var prevIndex = 0;
